Mail-outs
The message shares the card with addressing and postage information required by the mailing method.
POSTCARDS
Full-colour postcard printing for mail-outs, counters and packs.
Printed postcards work for invitations, reminders, thank-you notes and short promotions. They can go through the post, sit on a counter or be included with an order. A photograph or headline can lead on the front, with dates, contact details or a personal note on the reverse.
WAYS TO USE A POSTCARD
One format, several ways to reach people.
The same physical format can support direct mail, events, customer follow-up and information packed with an order.
A postcard puts a contained message into someone’s hands without asking them to open a brochure or search for the information again. Product launches, event invitations, appointment reminders, thank-you messages and local promotions can all work within the format when the purpose is clear.
Mail-outs reach a named household or business. Counter cards and event handouts give people something to retain after a conversation. Pack inserts can explain care, introduce another service or provide a customer contact point alongside a delivered product. Each use changes what the reader expects to find.
Counters and events
The whole card can support the promotion because no postal area is needed.
Customer packs
The piece can add product information, care details or a relevant follow-up contact to an order.
FRONT + REVERSE
The distribution method shapes the layout.
A mailed postcard needs room for an address and postage. A handout can use that space for directions, event details or a booking link.
Distribution changes the role of the reverse. A mailed postcard needs space for the address and postage details required by the chosen method. A handout can use that space for dates, directions or booking information. A card placed in a parcel may need room for a handwritten note or applied label.
The front usually carries the part that attracts attention, while the reverse handles practical information and response details. That division is not compulsory, but planning the two sides together prevents the main image, address area and contact information from competing for the same limited space.
Addressed mail
Postal requirements reserve part of the available space before the promotional layout is settled.
Handwritten notes
An appropriate writing area may matter more than a decorative finish.
Labels and codes
The planned label position, barcode or QR code remains clear of trim and essential text.
CARD + CAMPAIGN
The physical card should suit what happens next.
Handling, writing, packing and mailing can be considered before the stock and finish are confirmed.
Size, paper and finish affect how the postcard feels, how it fits with other material and whether recipients can write on it. A card intended for an envelope has a different fit requirement from a loose counter piece. A pack insert may need to sit comfortably beside an existing product or document.
Fastprint can confirm the available card stock and finish for mailing, handwriting or use as a pack insert. Different locations or offers can have their own artwork and quantities. The final size, printing and delivery timing are agreed with the quote.
Writing and handling
The intended interaction provides a practical basis for stock and finish selection.
Artwork versions
Different offices, events or offers can share a format while retaining their own quantities.
Campaign timing
Delivery can leave enough time for addressing, packing or placement before the cards are needed.
GET A QUOTE
Tell us how the postcards will reach people.
Send the finished size, quantity and artwork, then identify whether the cards will be mailed, handed out, displayed or placed inside customer packs.
- Finished width and height
- Mail-out, counter, handout or pack insert
- One or two printed sides
- Address, label or writing area
- Stock or finish if known
- Quantity by artwork version
- Artwork
- Delivery destination
- Required date